Business optimization for small teams

Find out exactly what's slowing your business down, then fix it.

I map where your business quietly loses time, show you the top three fixes ranked by payback, and build the ones worth building. Sometimes that's custom software. Sometimes it's just getting the tools you already pay for to talk to each other.

Apps shipped in 5 months
6apps shipped in 5 months
Rating from every client
3.8★from every client
Hours per month unlocked
20–28hours/month unlocked
boostframe.io/teardown

Your Teardown

3 Quick Wins found
Low effortHigh effort
1Invoice remindersQuick Win
2Lead intake & routingQuick Win
3Follow-up sequencesQuick Win

Sound familiar?

Your team is losing hours to busywork you can't see.

Everyone's selling AI. Almost no one helps you find where the time actually goes first. That's where I start.

  • The same info gets typed into three different apps by hand.
  • Leads slip because follow-up depends on someone remembering.
  • Hours vanish into copy-paste, chasing, and double entry.
  • You're busy all day but can't point to what actually moved.

Try it yourself, free

The Quick-Win Matrix

Type in your own automation ideas, drag the sliders, and watch each one land in a quadrant, then see the hours your Quick Wins would hand back every month. That's exactly how I decide what to build for you first.

Quick Win — build first
Money Pit — avoid
Quick WinsMoonshotsFill-InsMoney Pits
1
2
Low effortHigh effort

Your payoff

≈17

hours per month back from your 1 Quick Win, based on the hours you entered.

Typical client range: 20–40 hours/month unlocked before any heavy build.

  1. 01

    Audit

    I find the slow parts of your day, the busywork and manual handoffs where time quietly leaks out.

  2. 02

    Reveal

    Every idea lands on the Impact-vs-Effort matrix so your top three Quick Wins are obvious.

  3. 03

    Launch

    I build the winners, measure what came back, and line up what's next.

Build only what matters

Services tuned for momentum

I start with clarity, then build only the automations that fit your team's capacity.

Start here

Free Workflow Teardown

100% free intro session

In 15 minutes I find where your business is quietly losing time and show you the top three fixes worth building first, using the Quick-Win Matrix.

Get Your Free Workflow Teardown

Implementation & Build-Out

I ship the high-impact fixes we prioritized together, so you see results fast.

  • Workflows that remove manual follow-up and busywork
  • Lead orchestration that speeds conversion and response
  • Clean data across CRMs, forms, and inboxes

Ongoing Optimization

Retainer support where I keep iterating, measuring, and expanding the wins into new workflows.

See Client Results

Real client results

Built, migrated, and live in production.

Two production apps migrated to infrastructure the client fully owns, a customer-onboarding portal, and a SaaS platform built from scratch. Every project shipped, verified, and live, with real client reviews to back it up.

20–0

Hours/month handed back

0

Systems shipped in 5 months

0%

Shipped to production

0.0★

From every client

Under the hood: 88 tables migrated · 2,587 rows · zero data loss · 1,345 automated tests passing.

FullyCharted, a patient health-records app now live on Vercel and Supabase
“I came to him as a non-developer with a production health app handling real patient data… What he delivered exceeded every expectation. He handled real patient data with the care it deserved, and went far beyond the scope of what was asked. I'm hiring him immediately for my second app migration and consider him my go-to developer. 5 stars without hesitation.”

Lovable → Vercel + Supabase · 45 tables · 1,345 tests passing · zero data loss

Marissa C.

Founder, FullyCharted

Visit FullyCharted
MySynapse, a homeschool planning platform now live on Vercel and Supabase
“Bill delivered another exceptional migration, moving MySynapse, my homeschool planning platform, from Lovable Cloud to self-owned Vercel and Supabase. All 43 tables and 2,333 rows migrated perfectly with zero data loss. By the end I had the app running locally, auto-deploy connected, and full confidence to make changes independently. Bill is my go-to developer. Highly recommend!”

Lovable → Vercel + Supabase · 43 tables · 2,333 rows · 5 AI edge functions

Marissa C.

Founder, MySynapse

Visit MySynapse
“Working with Bill has been one of the best hiring decisions I've made. He thinks beyond simply writing code. He considers workflow, maintainability, user experience, security, and the long-term success of the application. He's willing to challenge ideas when he sees a better solution, which is exactly what I wanted in a development partner. Five stars isn't enough.”

Customer onboarding portal · Stripe API · CRM integration · Fixed-price Upwork project

Keith L.

Owner, Professional Auto Appraisals

View on Upwork
“Bill was fantastic to work with on our SaaS platform build. He's technical, reliable, and straightforward, no surprises, no scope creep. He handled a flat-price engagement professionally and made sure ownership was clearly set up from day one, which gave us real peace of mind. Highly recommend if you need a developer who does what they say they'll do.”

SaaS platform build · flat-price engagement · clear ownership from day one

Ben Pratt

Founder, Rivexa

via Google

From the Blog

Latest Posts

Automating Customer Check-Ins for Service-Based Businesses

7/30/2026

Automating customer check-ins streamlines service operations by integrating scheduling, reminders, contactless options, and staff workflows. When thoughtfully implemented, it reduces no-shows, improves efficiency, and enhances customer experience while balancing technology with personal interaction.

Read more

Building an AI-Powered FAQ Chatbot for Your Website

7/28/2026

Implementing an AI-powered FAQ chatbot enhances customer support by delivering instant, accurate answers, reducing repetitive tickets, and streamlining purchase flows. Success depends on clear scope, quality training data, seamless human escalation, and ongoing monitoring to maintain relevance and trust.

Read more

Creating an End-to-End Client Journey Automation in Airtable

7/23/2026

Building an end-to-end client journey automation in Airtable streamlines project management, communication, billing, and reporting by centralizing workflows. Designing with clear stages, linked records, and pragmatic automations reduces manual tasks, improves client visibility, and supports scalable, maintainable processes.

Read more
Bill Fackelman, founder of BoostFrame

About BoostFrame

Meet Bill Fackelman

Founder & Strategic Advisor

I help small and mid-sized businesses make automation simple. Instead of chasing every new AI pitch, we clarify what matters, then build systems that stick.

Think: faster leads, clean data, and workflows that run themselves.

No jargon, no black boxes—just practical wins your team can rely on.

LinkedIn

Building an AI SaaS startup instead? See how I work with funded founders →

Common Questions

Frequently asked questions

What does BoostFrame actually do for a small business?

BoostFrame builds automation that removes the day-to-day work that drains owner time — invoice reminders, lead intake, scheduling, follow-up sequences, expense tracking, social posting. The Quick-Win Map identifies the 3 to 5 automations worth building first, ranked by impact and effort. Most engagements start with a 1- to 2-week audit, then move into a scoped build phase that ships working automation in 4 to 8 weeks.

How is BoostFrame different from hiring a Zapier consultant?

A typical Zapier consultant connects two tools and walks away. BoostFrame designs the underlying system — what’s the source of truth, what happens when things fail, what’s the audit trail, what’s the off-ramp when you outgrow the no-code stack. The work uses Zapier, Make, n8n, and Airtable where they’re the right tool, and real code where they’re not. The output is an automation system you can operate and extend, not a fragile set of zaps that breaks the first time a tool changes its API.

What size business do you typically work with?

The sweet spot is 1 to 25 employees — small enough that the owner is still wearing five hats, large enough that a few hours back per week meaningfully changes the operation. BoostFrame also takes contract engineering work for funded AI SaaS startups; that side of the business lives at startups.boostframe.io.

What is the Quick-Win Map?

It’s a 1- to 2-week audit that produces three things: a ranked list of automation opportunities tied to your actual business goals, an impact-vs-effort matrix for each one, and a recommendation on what to build first. The deliverable is a written report plus a 60-minute walkthrough. You walk away with the map even if you don’t engage for the build phase.

How is pricing structured?

The Quick-Win Map audit is $2,500 to $4,000 fixed, depending on scope. Build engagements are hourly with a hard cap per phase ($100 to $150 per hour, capped per project so you always know the ceiling). For ongoing work, BoostFrame offers a fractional-CTO-style retainer for businesses that want senior depth on the bench without a full-time hire. Specific pricing is set after the audit.

Do you work with businesses outside the NJ/Philly area?

Yes. BoostFrame is based in Oaklyn, NJ and most clients are in the NJ / Philadelphia metro, but the work is remote-first. Most engagements happen entirely over Slack, email, and recorded video walkthroughs. On-site visits are available within driving distance of Camden County for clients who want them.

Can you migrate us off our current no-code stack?

Yes, and it’s a common engagement. Most no-code migrations underestimate the state machine that the platform was implicitly managing — what each record’s status means, what triggers what, what happens to records that fall through the cracks. The migration plan accounts for that explicitly. The output is maintainable TypeScript (or whatever the right language is for the job) that survives load and the next API change.

What if I’m not technical?

That’s the typical client. BoostFrame’s job is to translate the technical decisions down to the level where the founder, the operator, and the developer can hold the same conversation. You won’t be expected to write code or design schemas. You will be expected to know what your business actually needs to accomplish — which is the part nobody else can tell us.

How long does a typical engagement take?

The Quick-Win Map audit takes 1 to 2 weeks. Build phases run 4 to 8 weeks each, depending on scope. Most clients do one or two build phases over a 3-month period, then move to a lighter retainer for ongoing tuning. The Free Workflow Teardown is 15 minutes and free. Most clients book it before deciding whether the paid Quick-Win Map audit is right for them.

What tools do you typically use?

For SMB engagements: Airtable as the source of truth, Cal.com for scheduling, Twilio or Resend for messaging, Stripe for billing, Make or n8n for orchestration, OpenAI or Claude for AI-powered tasks. The stack is picked for what each business actually needs to operate — not what’s fashionable. When real code is the right tool (multi-tenant security, complex billing, regulated data), BoostFrame writes TypeScript on Supabase or Postgres.

Start with clarity.

Ready for your Free Workflow Teardown?

I’ll pinpoint the top three things slowing you down and worth fixing first, free. Most teams get a calendar invite within one business day, plus a short summary email with the next steps.

  • Most teams get calendar invites within one business day.
  • Expect a concise summary email outlining next steps.
  • I only contact you about your teardown, nothing else.

By submitting, you agree to be contacted about your Free Workflow Teardown.

Prefer to skip the form? Book directly on Cal.com.